UNYP offers accredited Bachelor’s programs taught entirely in English, leading to the award of a Czech Bachelor’s degree (bakalář) from UNYP. This program can be completed in three years.
The University of New York in Prague offers American and European bachelor’s degrees in Business Administration, with the unique opportunity to receive dual degrees from the State University of New York, Empire State University, and a Czech-accredited UNYP degree (bakalář, Bc.). All UNYP degree programs are taught entirely in English. UNYP degree programs accredited by the Czech National Accreditation Bureau for Higher Education will issue a diploma in the blockchain format as well as a traditional diploma.
Whether you study for a European, American, or dual degree, all UNYP bachelor’s business degree programs offer:
Behavioral Economics is a field of study that draws from Economics and Psychology to explain how and why people behave in the real world. Behavioral Economics analyzes the ways in which humans make decisions, the psychology behind decision-making, and how this affects consumer behavior and consumption. This can be distinguished from traditional economics, where people are treated as purely rational actors who have perfect self-control and laser-like focus on their long-term goals. Conversely, Behavioral Economics examines the instincts, biases, emotions and cognitive heuristics which contribute to the decisions that people actually make, rather than the decisions that classical economics predict. Students who study a Bachelor of Business Administration with a concentration in Behavioral Economics at the University of New York in Prague will learn to use techniques and information from the field of psychology to consider people as actors who are subject to impulsivity and emotion, influenced by their respective circumstances and backgrounds.
Behavioral Economics examines the instincts, biases, emotions and cognitive heuristics which contribute to the decisions that people actually make.
Studying Behavioral Economics will give students skills and background knowledge that they can adapt to future careers in a diverse range of fields. Corporations, NGOs and governments increasingly use behavioral economics to shape their policies, and the theories have been applied to business, law enforcement, politics, and socio-cultural dynamics. Behavioral economists can be found working as government consultants nudging citizens to make better choices, as corporate strategists plotting out better ways to negotiate, or in finance designing better portfolios. If humans do it, behavioral economists can improve it.
There are two paths for students studying a Behavioral Economics concentration within a Business Administration degree. The first path would be for students that want to enroll in the 3-year European program leading to a bachelor’s degree (bakalář, Bc.) awarded by UNYP and accredited by the American International Accreditation Council for Business Education (IACBE), and the National Accreditation Bureau for Higher Education (NAÚ). Alternatively, students that want an American degree as well as the UNYP degree must be enrolled in the State University of New York, ESC and UNYP Dual degree program. In either path, to obtain the concentration in Behavioral Economics, students must obtain 12 credits (24 ECTS credits) in courses from the list of the concentration subjects; select a topic for the bachelor thesis in a topic related to the concentration focus; and succeed in the Czech State Exam and earning the UNYP bachelor’s degree. The name of the concentration will appear in the UNYP Diploma Supplement along with the specification of the Major.
High School Diploma or equivalent, such as:
Math Aptitude Test
Personal statement (a letter of motivation describing how this program will assist you with your professional and personal goals). Max 400 words.
Letter of recommendation
Interview with the Head of the Department
The reduced student body fee is for students who are taking fewer credits per semester (this replaces the full student body fee).
Transfer credit fee applies only to students who are transferring courses from previous studies.
Tuition rates are subject to change within the next academic year.
EU Citizens & Czech Residents:
The University of New York in Prague is proud of our growing reputation among international students and multinational employers. Highly-qualified international students from around the world choose UNYP for the best in international, English-language university education. Our International Student Office is dedicated to helping international students settle in Prague, and can assist with any challenge that you may run into.
The University of New York in Prague offers international students a wonderful opportunity to study in one of the world’s finest medieval cities in the heart of Europe, and earn transfer credits towards their degree. Join our multinational group of professors and students in an intimate educational environment, and explore the rich history, the rapidly evolving present, and the dynamic future of this critical region.
UNYP has rolling admissions and students can start in the Fall or Spring semester. However, students that require a visa to study in the Czech Republic will find it well advised to complete the application process as soon as possible. Applying for a visa can be timely depending on the workflow of the Czech embassy in your country of residence.
If the long-term visa/long-term residence permit application is denied, the Ministry will inform you in writing and in detail about the reasons for rejection. You are entitled to request a new assessment of the reasons for rejection within 15 days of the delivery of the relevant information.
Please note that the University of New York in Prague is obliged by law to report to the Czech Interior Ministry any international student who was granted their visa/residence permit on the basis of being enrolled at UNYP and who does not commence their studies on the stipulated start date of their study program.