About the Program

Programme Overview

BSc (Hons) Business Management introduces students to the conditions prevailing in the modern business environment and develops their managerial abilities, combined with strategic and innovative thinking. With a view to the future, students learn to adopt technology and adapt business operations accordingly, in order to ensure a competitive advantage; they learn to make decisions after assessing opportunities and risks and to avoid traps, whether they are senior executives or entrepreneurs. The programme graduates can work in companies in the entire production range of products and services or create their own company.

Delivery date(s):

• October for the Fall Semester or
• February for the Spring Semester

Duration:

• 4 years for October or February entry
• 3 years for October or February entry, for those students who have a high school certificate (apolytirion) 17 or above and recognized English certificates (B2+ and above).

Timetable:

• Morning or/and evening classes

Language of study:

• 1st and 2nd Year: Either English or Greek
• 3rd and 4th Year 4: English or
• All years in English

Programme Structure

Year 1/Level 3

• Academic English and Study Skills (Core)
• Introduction to Business (Core)
• IT and Quantitative Skills (Core)
• Introduction to Economics (Core)
• Intro to Marketing and Communications (Core)
• Intro to Accounting and Finance (Core)
• English Language (Non-mandatory)

Year 2/Level 4

• Academic and Professional Skills (Core)
• Management & OB (Core)
• Business Intelligence and Data Visualisation (Core)
• Business Economics (Core)
• Principles of Marketing (Core)
• Business Accounting (Core)
• English Language (Non-mandatory)
• Chinese Language (Non-mandatory)

Year 3/Level 5

• Entrepreneurship and Innovation (Core)
• Human Resource Management (Core)
• Research Methods (Core)
• Financial Management (Core)
• International Financial Markets and Banking (Optional)
• Corporate and Business Law (Optional)
• Information Systems and Data Management (Optional)
• Consumer Psychology and Buyer Behaviour (Optional)
• e-Commerce and Digital Marketing Fundamentals (Optional)
• Project Management (Optional)
• Chinese Language (Non-mandatory)

Year 4/Level 6

• Business Strategy and Change Management (Core)
• Business Ethics and CSR (Core)
• Sales Management and Negotiation (Optional)
• Innovation and Business Modeling (Optional)
• Social Media and Content Management (Optional)
• International Business (Optional)
• Strategic Marketing Planning (Optional)
• Corporate Communication and Crisis Management (Optional)
• Business Project (Core)
• Chinese Language (Non-mandatory)